Category Archives: Association events

Association events are a great way to bring your community together. Effective marketing can make all the difference in helping to make your event successful, sustainable and profitable.

Delivering a Superior Event Experience

Are you looking for ideas on how to deliver a superior event experience to your audience? A big part of that experience comes from how you position and market your event. Here are some event marketing tactics to set you … Continue reading

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Six Ideas for Taking Your Events to the Next Level

I recently presented a session entitled 50 Ideas in 50 Minutes: Taking Your Events to the Next Level to an audience of association executives.  The talk included strategies and tactics that would work with either refreshing an existing event or … Continue reading

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I’m Speaking – Now What?

A colleague called today to ask for my help with “building some buzz using social media” about an upcoming speaking engagement.  This is a common question, so I thought I would  share some practices I have used successfully to both … Continue reading

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